Thursday, 18 June 2009

Pensar Marketing - Offers of the Month!!!

A New Month of Offers from Pensar Marketing!
The focus from June 15th til July 15th is 'Marketing Plans'
At anytime marketing is considered to be an important tool in for all businesses, at Pensar Marketing we believe that marketing is important and that any marketing plans you put in place are bespoke to your business.
Bespoke Marketing advice, planning and implementation is exactly what Pensar Marketing will deliver working with you to ensure that we fully understand your marketing needs.
This month there is only one offer as this is a key offer for June/July - Marketing Plans at £350 (usually £600)
For £350 you recieve;
- Initial consultation
- In constant contact with you to ensure the plan is bespoke for you
- Market Research
- A Detailed Plan (from 6 months to 3 years timeline)
- Ongoing advice & support
- Implementation (up to 2 hours)
- An electronic & hard-copy of your marketing plan

If you would like to chat about your marketing needs please contact Sara for a FREE consultation!

Thank you

http://www.pensarmarketing.co.uk

Monday, 8 June 2009

Fans on Facebook....

Hi Ladies & Gentlemen,

I have given in to my dislike of Facebook after having experienced the problems facebook can cause in your personal life and jumped on the bank wagon in order to reach a varied and new audience for Pensar Marketing.

I have set up a page and admittedly it does need some work however if you have a facebook page and would like to swap being a fan (or join my page!) then please feel free to click on the link below (or copy it into your browser);
http://www.facebook.com/home.php?ref=home#/pages/Pensar-Marketing/100582016802
Hopefully it will work for you - alternatively type Pensar Marketing into the search box on facebook.

I do believe that facebook can work for certain business sectors and I am hoping that marketing and business services is one of them. I feel that to be connected through social media (particularly online) including twitter can at the least boost your brand awareness and fingers crossed create a well-rounded brand able to connect to its clients through a wide range of mediums.

Thanks again - if you need any advice on marketing or business please do not hesistate to contact me.

Sara

http://www.pensarmarketing.co.uk / pensarmarketing@yahoo.co.uk

Wednesday, 3 June 2009

Does Your Business Have a Plan???

Now this has nothing to do with the 'R' word - as this has finally been banned in our household considering the situation with Corus & my partner's job. However it does have an implication on your business and one way of avoiding a crisis is to provide your business with a sound and secure plan for the future.
We all undertake some form of planning every day in our personal and business lives; getting the children to school, taking the dog for a walk, getting married, going to the shops, going on holiday, having a meeting or starting up a business - each time we put steps in place to achieve one or more things we are 'planning'.
For some firms planning will come as a natural process within their business, for some planning for the present let alone the future will not be considered and can put the business under uneccessary stress and pressure.
When you started in business did you have a plan? How does this plan look now? Could you look back at your plan and say it was realistic? Have you achieved what you wanted up til this point? Everyday I talk to clients from a wide variety of backgrounds and situations, from pre-start to established and everyday at least 4 out of 10 will tell me 'I did not have a plan when I started', 'I don't even need a plan', 'What good will looking at the past do for me?', 'Why should I change my plan?'
Hard to believe that these answers would stem from within the business world, but they do. It is not tragic, nor is it vitally important that they recognise having a business plan can strengthen the focus of their business, give them goals to work towards, inject motivation and enthusiasm into the day-to-day running of their business.
I write business plans for businesses at all stages in their working cycle and each plan is tailored according to the individual needs and aspirations of that business, not one plan is the same. This is the important part of developing a business plan - ensure that the individual or agency that develops your plan is working with you, not for you and that your goals and ideals for your business are fully understood before progressing any further. Most agencies/consultants will offer a free consultation and it is wise to use one that does because it will allow you to get to know them better and to fully understand how they work - after all developing a business plan is a personal, intricate document which provide guidance for staff, partners, investors and any stakeholders interested in the business.
For pre-start and start-up businesses Business Link (dependant on circumstances) can fully or part fund the development of your business plan - so why not take advantage of it!
Tips for your business plan;
- Be select in who you choose to develop your plan
- Consult any previous plans and consolidate what has worked, what has been achieved, what you would like to achieve in the future and how you would like to do this
Your Plan should include;
- Personal Details
- Summary of your business
- Products/Services
- Customers
- Marketing
- Competition
- Operations of the business
- Sales & Risk Analysis
- Cashflow forecast
- Plans for the future

Each agency or consultant will have different methods, styles and formats but the basics will remain the same. I hope that this has inspired you to pull out your business plan and evaluate where you business has been, where it is now and where it will be in the future.
If you would like any further info on Business Plans or would like a free consultation via phone, email or in-person (Tees Valley only).
Sara
http://www.pensarmarketing.co.uk / pensarmarketing@yahoo.co.uk

Tuesday, 5 May 2009

Blog About Something...

This has been my tip of the week - "Blog about something.." Everyone I have spoken to regarding my blog, how to use it and how often have all given me the same (not so helpful) reply "Blog about something.." What does that even mean? My blog must have a purpose, a reason for people following it and a reason that I spend time writing on it. Okay I understand that part loud and clear! My question being now; "What do I blog about?"

I have been advised that a blog is a great tool for your business if used in the correct way. Yet, not one person has explained to me what 'the correct way' is. My business 'Pensar Marketing' does not churn out interesting stories, lessons learnt or ideas that are of any interest to anyone else but me (and even then sometimes they do not interest me!) - so what is classed as a good blog? a blog people like to follow? a blog that is beneficial to your business?

My task this week - To discover how to create a good blog, a useful blog for my business, interesting for my followers and most importantly to find "something to blog about..."

Any help, tips or advice would be greatly appreciated!

Thank you.
Sara

http://www.pensarmarketing.co.uk / pensarmarketing@yahoo.co.uk

Monday, 4 May 2009

A New Look for Pensar Marketing!

Pensar Marketing is back! We have been keeping a low profile for while during some changes which are going to improve the overall performance of Pensar!
Our website is still to be changed but our services have had a spring clean and now we are focussed on creating business opportunities for the future.

I am still trying to get used to blogging and twitter and am putting a ban on facebook as it drives me mad! But all this new technology really does help encoruage entrepreneurship, we are able to reach information, guidance and support from many different avenues, all of a sudden distance is no longer an issue and opportunities can come from anywhere.

Pensar Marketing would like to take this opportunity to re-acquaint itself with the blogging process, its follwers and hopefully attract some new followers by starting a fresh and letting you get to know us!

We are a small freelance business based in Redcar, North East England. We have clients of all sizes and from a variety of sectors. Our aim is to provide flexible, professional, reliable freelance services to those businesses who are struggling with the day to day running of the business, those who need a little helping hand around the office but cannot afford to hire staff and those who are looking to improve the marketing capabilities of their business.

Our Services include;
1. Administration
2. Marketing
3. Network Co-Ordination
4. Content Writing
5. Business Representation
6. Bespoke Event Organising
7. Personal Assistant Services (P.A.)

We have experience and knowledge in each of our areas, our strengths lie in being able to grant you the freedom to think about the future.....

If you would like any other information about Pensar Marketing, our services or how we can help your business develop its premises, marketing plan or administrative area then please do not hesitate to contact Sara on 07951091900 or via email at pensarmarketing@yahoo.co.uk

Thank you for being a follower - I hope that from now on you will have something to follow!

Sara
http://www.pensarmarketing.co.uk

Sunday, 15 March 2009

Morning,

Recently we have seen the government try their best to offer support for pre-start and start-up businesses. If you intend on starting your own business then Business Link are most likely to be your first stop and rightly so as they can offer advice and support to businesses in every stage from pre-start to established.

Http://www.businesslink.co.uk is where you can look for advice on topics from marketing to finance, loans to business news, upcoming events and changes in the law.

Where else can we look though? Local councils have been issued with money to put into pre-start and start-up businesses this is the Local Enterprise Growth Initiative (LEGI).
This is the link for LEGI http://www.neighbourhood.gov.uk/page.asp?id=1696 You can also refer to your local council website for further details and relevant people to contact.

Dependant on where you live, the government have also injected cash for rural areas, this is known as the Rural Development Agency (RDA) http://www.englandsrdas.com/ (I apologise if you live in any other area of the UK but this was the only link I could find).

Combined Business Link (currently offering up to £10,000 of funding!), LEGI and the RDA the government could really help support your business!!! The great part is the funding from the various agencies can cover; branding, marketing, office equipment, advertising, materials and much more!!!

If you are in the North East of England I can offer help and advice FREE regarding funding and funding agencies, or if you would just like a chat - email me anytime at pensarmarketing@yahoo.co.uk

Thanks!
Sara
http://www.pensarmarketing.co.uk

Wednesday, 4 March 2009

RAW Entrepreneur Magazine - FREE

Hi, I hope all is well and that the snow doesn't get you! I am in the North and bracing myself for it, we have had a really bad chill the last few days so I am sure it is on its way!
I have found a great magazine tailored for entrepreneurs although established businesses could read it aswell. Its name: RAW Entrepreneur Magazine - it is FREE - you can access past issues as an e-mag through the link below;
RAW Entrepreneur Magazine
In March RAW will be published as a hard-copy and sent out across the country. Issue No.6 features PR Guru Max Clifford and is FREE!!!
If you have taken a look at the RAW e-mag and think that you, your organisation, someone you know might be interested in recieving Issue No.6 absolutely FREE then please do not hesitate to contact me and I will pass your details over to RAW or you can contact RAW directly and
quote: RAW100
I found the magazine really interesting lots of articles actually relating to entrepreneurs, previous issues have featured; Levi Roots (Reggae Reggae Sauce), Rachel Elnaugh (ex-Dragons Den) and Imran Hakim (i-Teddy). There is also an opportunity to advertise in the magazine, you will have to contact RAW for more details.
Look out for Pensar Marketing in Issue No.6!
Sara x