Thursday, 18 June 2009

Pensar Marketing - Offers of the Month!!!

A New Month of Offers from Pensar Marketing!
The focus from June 15th til July 15th is 'Marketing Plans'
At anytime marketing is considered to be an important tool in for all businesses, at Pensar Marketing we believe that marketing is important and that any marketing plans you put in place are bespoke to your business.
Bespoke Marketing advice, planning and implementation is exactly what Pensar Marketing will deliver working with you to ensure that we fully understand your marketing needs.
This month there is only one offer as this is a key offer for June/July - Marketing Plans at £350 (usually £600)
For £350 you recieve;
- Initial consultation
- In constant contact with you to ensure the plan is bespoke for you
- Market Research
- A Detailed Plan (from 6 months to 3 years timeline)
- Ongoing advice & support
- Implementation (up to 2 hours)
- An electronic & hard-copy of your marketing plan

If you would like to chat about your marketing needs please contact Sara for a FREE consultation!

Thank you

Monday, 8 June 2009

Fans on Facebook....

Hi Ladies & Gentlemen,

I have given in to my dislike of Facebook after having experienced the problems facebook can cause in your personal life and jumped on the bank wagon in order to reach a varied and new audience for Pensar Marketing.

I have set up a page and admittedly it does need some work however if you have a facebook page and would like to swap being a fan (or join my page!) then please feel free to click on the link below (or copy it into your browser);
Hopefully it will work for you - alternatively type Pensar Marketing into the search box on facebook.

I do believe that facebook can work for certain business sectors and I am hoping that marketing and business services is one of them. I feel that to be connected through social media (particularly online) including twitter can at the least boost your brand awareness and fingers crossed create a well-rounded brand able to connect to its clients through a wide range of mediums.

Thanks again - if you need any advice on marketing or business please do not hesistate to contact me.

Sara /

Wednesday, 3 June 2009

Does Your Business Have a Plan???

Now this has nothing to do with the 'R' word - as this has finally been banned in our household considering the situation with Corus & my partner's job. However it does have an implication on your business and one way of avoiding a crisis is to provide your business with a sound and secure plan for the future.
We all undertake some form of planning every day in our personal and business lives; getting the children to school, taking the dog for a walk, getting married, going to the shops, going on holiday, having a meeting or starting up a business - each time we put steps in place to achieve one or more things we are 'planning'.
For some firms planning will come as a natural process within their business, for some planning for the present let alone the future will not be considered and can put the business under uneccessary stress and pressure.
When you started in business did you have a plan? How does this plan look now? Could you look back at your plan and say it was realistic? Have you achieved what you wanted up til this point? Everyday I talk to clients from a wide variety of backgrounds and situations, from pre-start to established and everyday at least 4 out of 10 will tell me 'I did not have a plan when I started', 'I don't even need a plan', 'What good will looking at the past do for me?', 'Why should I change my plan?'
Hard to believe that these answers would stem from within the business world, but they do. It is not tragic, nor is it vitally important that they recognise having a business plan can strengthen the focus of their business, give them goals to work towards, inject motivation and enthusiasm into the day-to-day running of their business.
I write business plans for businesses at all stages in their working cycle and each plan is tailored according to the individual needs and aspirations of that business, not one plan is the same. This is the important part of developing a business plan - ensure that the individual or agency that develops your plan is working with you, not for you and that your goals and ideals for your business are fully understood before progressing any further. Most agencies/consultants will offer a free consultation and it is wise to use one that does because it will allow you to get to know them better and to fully understand how they work - after all developing a business plan is a personal, intricate document which provide guidance for staff, partners, investors and any stakeholders interested in the business.
For pre-start and start-up businesses Business Link (dependant on circumstances) can fully or part fund the development of your business plan - so why not take advantage of it!
Tips for your business plan;
- Be select in who you choose to develop your plan
- Consult any previous plans and consolidate what has worked, what has been achieved, what you would like to achieve in the future and how you would like to do this
Your Plan should include;
- Personal Details
- Summary of your business
- Products/Services
- Customers
- Marketing
- Competition
- Operations of the business
- Sales & Risk Analysis
- Cashflow forecast
- Plans for the future

Each agency or consultant will have different methods, styles and formats but the basics will remain the same. I hope that this has inspired you to pull out your business plan and evaluate where you business has been, where it is now and where it will be in the future.
If you would like any further info on Business Plans or would like a free consultation via phone, email or in-person (Tees Valley only).
Sara /

Tuesday, 5 May 2009

Blog About Something...

This has been my tip of the week - "Blog about something.." Everyone I have spoken to regarding my blog, how to use it and how often have all given me the same (not so helpful) reply "Blog about something.." What does that even mean? My blog must have a purpose, a reason for people following it and a reason that I spend time writing on it. Okay I understand that part loud and clear! My question being now; "What do I blog about?"

I have been advised that a blog is a great tool for your business if used in the correct way. Yet, not one person has explained to me what 'the correct way' is. My business 'Pensar Marketing' does not churn out interesting stories, lessons learnt or ideas that are of any interest to anyone else but me (and even then sometimes they do not interest me!) - so what is classed as a good blog? a blog people like to follow? a blog that is beneficial to your business?

My task this week - To discover how to create a good blog, a useful blog for my business, interesting for my followers and most importantly to find "something to blog about..."

Any help, tips or advice would be greatly appreciated!

Thank you.
Sara /

Monday, 4 May 2009

A New Look for Pensar Marketing!

Pensar Marketing is back! We have been keeping a low profile for while during some changes which are going to improve the overall performance of Pensar!
Our website is still to be changed but our services have had a spring clean and now we are focussed on creating business opportunities for the future.

I am still trying to get used to blogging and twitter and am putting a ban on facebook as it drives me mad! But all this new technology really does help encoruage entrepreneurship, we are able to reach information, guidance and support from many different avenues, all of a sudden distance is no longer an issue and opportunities can come from anywhere.

Pensar Marketing would like to take this opportunity to re-acquaint itself with the blogging process, its follwers and hopefully attract some new followers by starting a fresh and letting you get to know us!

We are a small freelance business based in Redcar, North East England. We have clients of all sizes and from a variety of sectors. Our aim is to provide flexible, professional, reliable freelance services to those businesses who are struggling with the day to day running of the business, those who need a little helping hand around the office but cannot afford to hire staff and those who are looking to improve the marketing capabilities of their business.

Our Services include;
1. Administration
2. Marketing
3. Network Co-Ordination
4. Content Writing
5. Business Representation
6. Bespoke Event Organising
7. Personal Assistant Services (P.A.)

We have experience and knowledge in each of our areas, our strengths lie in being able to grant you the freedom to think about the future.....

If you would like any other information about Pensar Marketing, our services or how we can help your business develop its premises, marketing plan or administrative area then please do not hesitate to contact Sara on 07951091900 or via email at

Thank you for being a follower - I hope that from now on you will have something to follow!


Sunday, 15 March 2009


Recently we have seen the government try their best to offer support for pre-start and start-up businesses. If you intend on starting your own business then Business Link are most likely to be your first stop and rightly so as they can offer advice and support to businesses in every stage from pre-start to established.

Http:// is where you can look for advice on topics from marketing to finance, loans to business news, upcoming events and changes in the law.

Where else can we look though? Local councils have been issued with money to put into pre-start and start-up businesses this is the Local Enterprise Growth Initiative (LEGI).
This is the link for LEGI You can also refer to your local council website for further details and relevant people to contact.

Dependant on where you live, the government have also injected cash for rural areas, this is known as the Rural Development Agency (RDA) (I apologise if you live in any other area of the UK but this was the only link I could find).

Combined Business Link (currently offering up to £10,000 of funding!), LEGI and the RDA the government could really help support your business!!! The great part is the funding from the various agencies can cover; branding, marketing, office equipment, advertising, materials and much more!!!

If you are in the North East of England I can offer help and advice FREE regarding funding and funding agencies, or if you would just like a chat - email me anytime at


Wednesday, 4 March 2009

RAW Entrepreneur Magazine - FREE

Hi, I hope all is well and that the snow doesn't get you! I am in the North and bracing myself for it, we have had a really bad chill the last few days so I am sure it is on its way!
I have found a great magazine tailored for entrepreneurs although established businesses could read it aswell. Its name: RAW Entrepreneur Magazine - it is FREE - you can access past issues as an e-mag through the link below;
RAW Entrepreneur Magazine
In March RAW will be published as a hard-copy and sent out across the country. Issue No.6 features PR Guru Max Clifford and is FREE!!!
If you have taken a look at the RAW e-mag and think that you, your organisation, someone you know might be interested in recieving Issue No.6 absolutely FREE then please do not hesitate to contact me and I will pass your details over to RAW or you can contact RAW directly and
quote: RAW100
I found the magazine really interesting lots of articles actually relating to entrepreneurs, previous issues have featured; Levi Roots (Reggae Reggae Sauce), Rachel Elnaugh (ex-Dragons Den) and Imran Hakim (i-Teddy). There is also an opportunity to advertise in the magazine, you will have to contact RAW for more details.
Look out for Pensar Marketing in Issue No.6!
Sara x

Saturday, 28 February 2009

You decide your future....

I am a great believer that you should live each day as it comes. I have been featured on a site; Pink Expertise, please view my article:
If you are a female business owner you can be featured on this site aswell contact Lynette for more details.

My life seemed to be normal until I hit sixteen and then everything went down hill, there were more sad and difficult times then than happy and there is a part of my life which I do not remember however I feel that these times have moulded me into the person I am today. I would not wish them upon anyone else as I believe everything happens for a reason.

Everyone has dreams and desires, some people keep dreaming, others try to turn their dreams into reality and there are those people who make their dreams come true. Everyone has the ability to make their dreams come true, if you really want something - it will happen! But only you can make it happen!

Now in 2009, I am happy. I have just bought a house with my partner of seven years, I have started my own business and my life is actually beginning to settle down - fingers crossed it lasts!!!

Wednesday, 25 February 2009

Why did I do that???

Honestly sometimes I have to look myself in the mirror and think, why did I do that? My lastest drama is in the form of buying a house, but not just any house, a repossession that needed everything including the kitchen sink doing to it and managing that alongside running Pensar - I would be lying if I said it was going well!

It is a nightmare, there are simply not enough hours in the day or the night! I am juggling working on the house with my partner Graeme and taking calls etc. for Pensar, occassionally I only focus on one of these! Very occassionally! I must say I am now acquainted with nighttime tv - it is worse than daytime because it is all repeats!!

We are hoping to move in on 5th March when my partner is on his 18 days off from work so fingers crossed that the basics are sorted before then! The madness I am hoping will calm down after that....? I doubt it but it is wishful thinking!!

I am finished ranting now and I apologise for ranting but there are bound to be people out there juggling the same as me and occassionally you need to rant! It's healthy!

'Raising the Bar' for Your Business...

'Raising the Bar' is an event being held by the KGJC Partnership (Kristina Grimes and Jennifer Celerier from BBC1's The Apprentice), it is a one-day procurement day for key decision makers and management. is there website if you would like to know more about what they are up too!

The event will have key-note inspirational speakers such as; Jack Black ( and Richard McCann ( as well as members from BBC's show The Apprentice including; Tre Azam and Helene Speight delivering various seminars.
Seminar topics include; 'Pricing for Profit', 'Branding Brilliance' and 'Leadership in the 21st Century'.

Held at; Harrogate International Centre
on; Thursday 26th March
from: 8am till 5.30pm

Tickets are £199 per attendee (discounts available). Plus there are opportunities to exhibit and/or sponsor the event!

For further information or to book place(s) please contact Sara on 07951091900 or via email at

Helping you to think about the future.....

Welcome to the blog of Pensar Marketing, we thought the best way to start was to introduce ourselves!!!

'Pensar' means 'to think' in Spanish and Pensar Marketing aim to grant you the freedom to think about the future. We offer flexible, freelance services to businesses including;
  • Telesales
  • Administration
  • Networking
  • Sales
  • Marketing

Why are we unique? We are available 24/7, 7 days a week, you can use our services for as long or as short a period as you like. We can work from our office, your offices or on the move! It is entirely up to you!!!

Eever thought I could do with some help with my filing? I really want to attend that event, but I can't make it? How do I reach new customers? What Marketing Plan??? Pensar Marketing can help with all of these and much more, if there is a service you require please do not hesitate to contact us.

Take a look at our website: for details on how to contact us and about our business.

Please let me know your honest opinions on our website, business and services! All are welcome!!!

Keep checking back - we always have products/services or events that might be of interest!

Tuesday, 24 February 2009

Our Services are at Your Service....

Pensar Marketing operates with an honest, open and friendly approach. We strive to work with your business in order to fully understand your business and your needs. You will become one of our family and we shall learn how you operate your business so that our services fit perfectly in with yours!

A brief explanation of what our services actually mean;
  • Telesales - Conducting research and calling existing and perspective clients to sell or inform them of your products/services
  • Administration - This can be general office duties, compiling documents, printing documents, secretarial duties
  • Sales - Face-to-face (not door to door) working within your organisation
  • Networking - Attending exhibitions and events for you, these can be regular or one-off
  • Marketing - Advice, Planning and Implementation

We have been asked to do individual projects that are unique to a business and so it is always worth while checking what we can do as we maybe able to achieve this! Each project is quoted on a project by proejct basis however you can check out our website for general fees.